Sam is Creative Diversity Partner at ITV and is part of the team delivering the Diversity Acceleration Plan. She is involved in delivering ITV’s Disability agenda and also works closely with producers and the commissioning teams to ensure a diverse and inclusive team are involved for all ITV commissions. Working closely with her counterparts at other broadcasters including BBC, Channel 4, UKTV and Viacom CBS; Sam is involved in creating meaningful cultural change within the television industry, paying particular attention to accessibility and support packages such as Access to Work to enable increased representation of disabled people within our industry.
Sam joined ITV from thinkBIGGER! where she managed training and events for diverse talent across the television industry working on projects such as the training for disabled presenters and reporters for Channel 4’s London 2012 Paralympic Games coverage, pan-broadcaster networking events for diverse talent; and the recruitment and delivery of entry level schemes for the television industry.
Sam is a member of BAFTA’s Learning, Inclusion and Talent Committee and is part of BAFTA’s Diversity Steering Group for the Awards which conducted a review of BAFTA’s Film Awards in 2020 with over 450 professionals from across all disciplines and backgrounds in the film and Television industry to ensure greater representation. She is part of the British Film Institute’s Disability Advisory Group and is on the Board of Trustees for Graeae Theatre Company, the UK’s leading disabled-led theatre company.